Joe Theine serves as the Chief Executive Officer (CEO) for Southwest Health System.

Theine brings compassion for, and an understanding of, local healthcare. He has a particular interest in how local healthcare providers contribute to economic stability and growth in rural communities.

His past experiences include being the CEO at Animas Surgical Hospital and the Practice Administrator at Four Corners Eye Clinic. He has also served as Executive Director of the Durango Network the Executive Director for San Juan Basin Public Health Department and worked at Mercy Regional Medical Center. Early in his career, Theine worked for GlaxoSmithKline in roles with increasing responsibilities, including supporting leaders in 24 states for a specialty division of the company.

Theine earned his Bachelor of Science in Physical Education with an Emphasis in Sports Medicine from the University of Puget Sound, a Master’s in Business Administration with an Emphasis in Healthcare Management from Regis University, and a Master of Health Care Delivery Science from Dartmouth College.

Joe has lived in Southwest Colorado since 2005, is married, and has one son.  Together with his family, Joe enjoys biking, hiking, skiing, and time together in the outdoors.

Adam Conley has served in various leadership roles throughout his career. His experience ranges from for-profit to nonprofit entities, public and private systems with over a decade of experience specifically in healthcare. He believes working in healthcare finance allows a non-clinical person, such as himself, to still be involved in giving back to the community and helping friends, family, and neighbors during some of their biggest times of need. He enjoys the fast-paced, ever-changing
the environment found in healthcare and the challenges it presents.

He earned both an Accounting and Finance degree from the University of Central Arkansas before earning his CPA license in 2017. He has over a decade of finance experience, which includes experience as an auditor at a CPA firm and many years of experience in healthcare finance and accounting positions.

He and his wife and three children are originally from Central Arkansas. Outside of work, Adam enjoys sports, specifically playing basketball, skiing, running obstacle courses, laughing, and most of all being a father to his two sons and daughter.

Travis B. Parker is currently the Chief Human Resources Officer at Southwest Health System, where he manages the Human Resources department, overseeing administration of hiring, retention, termination, personnel records, legal compliance, compensation benefits, and long term staffing strategies.

His responsibilities include the development and administration of personnel rules and regulations, pay and job classification structure and programs for employee training, safety, health and morale.

Travis loves to spend time with his wife of 32 years, his two children, their spouses, and his three grandchildren. Travis and his wife also own and operate a Karate school in Cortez and love the physical as well as mental aspects of studying martial arts.

Lisa Gates is currently the Chief Nursing Officer at Southwest Health System, where she is the primary spokesperson for Southwest Health System facility’s nursing staff, who have the hefty task of coordinating all daily nursing operations.

In 2009, Lisa joined the Intensive Care Unit at Southwest Memorial Hospital. She later joined Surgical Services, served as a clinic coordinator, and eventually became the OR Director. She has been succeeding in her most recent role as the Director of Quality, Risk, and Compliance since 2019. Lisa has over 21 years of experience in nursing and supports the continued growth of staff and providers in our rural community. Lisa grew up in Southwest Colorado and has two children.

Charles (Chuck) Krupa is currently the Chief Information Officer and Public Information Officer at Southwest Health System. Chuck oversees the organization’s technology and marketing teams, providing oversight of the strategic vision, operational direction, delivery of technologies, and release of information to the public. Chuck came to Southwest Health System in 2018 with over 10 years of experience, as well as a graduate certificate in Healthcare Information Technology Management and a Black Belt in Lean Six Sigma.

Since joining the team, he has rounded out his education by completing his Master’s in Business Administration from Worcester Polytechnic Institute. Chucks wife and 2 boys enjoy the great outdoors, community involvement and all that the Montezuma County and 4 Corners region has to offer.

Dr. Jennifer Gero, MD is the current interim Chief Medical Officer at Southwest Health System. Dr. Gero helps with the recruitment and retention of providers. In addition, acts as a provider representative to the senior leadership team. Dr. Gero works directly with the medical staff and helps oversee medical staff affairs. Dr. Gero is dedicated to the overall well-being of medical staff and working as a team.

Dr. Gero joined SHS in 2016 as an Emergency Medicine physician. She now currently provides care at the Walk-In Clinic.  She also serves as the Medical Director of the Walk-In Clinic and is the current Southwest Medical Director. This role oversees outpatient clinics.

Dr. Gero grew up in North Dakota and completed her medical schooling at the University of North Dakota School of Medicine and Health Sciences. She then completed an Emergency Medicine residency at Grand Rapids Medical Education Partners in Grand Rapids, MI. Dr. Gero is board-certified by the American Board of Emergency Medicine.

Dr. Gero loves Southwest Colorado and enjoys doing various alpine activities with her husband and two beloved dogs.